Laurel Tielis
As a reporter for People magazine, the Miami Herald, and Fairchild Publications (Women’s Wear Daily, Home Furnishings News, Supermarket News, and Footwear News), I had the opportunity to write about all aspects of business. I interviewed U. S. presidents and corporate CEOS, covered investor meetings, and walked trade show floors. I even attended black tie events–tape recorder tucked into in my evening bag.
That knowledge about how business works allows me to guide companies–from major corporations to mom-and-pop stores–in developing a compelling message that resonates across social media, attracts mass media, and increases sales. Retail is my passion and I understand the importance of making the shopping experience successful for both merchants and customers.
I keep abreast of market intelligence, so whether I’m working as a consultant, professional speaker, or writer, you’ll benefit.
- If you’re an independent retailer or small business owner, I’ll show you how to increase your sales by increasing your visibility.
- Are you running a large company working with small businesses? I’ll help you understand the entrepreneurial mindset, so that you can better serve your current customers and bring in new ones.
- Does your large corporation need insight on how smaller businesses achieve success by being nimble? I’ll guide you in becoming more agile in your thinking and your practices.
I’ve been quoted in newspapers across the country, from the New York Times to the Las Vegas Business Press, and in trade publications from Pet Elite to Gourmet Retailer, Transworld Business to Military Retailer, Cataract and Refractive Service Today to Apparel News. Currently, I write a monthly marketing column for Dance Retailer News.
I’ve presented seminars and been a keynoter for organizations from the Diving Equipment Manufacturers Association to the Photo Marketing Association to the Dallas Home & Gift Market. I’ve addressed bankers and book buyers, and spoken to women’s groups from eWomen Network to New York Women in Film & Television to Nordstrom shoppers.
My teaching credential include undergraduate and graduate level classes in journalism, public relations, and communications at the Fashion Institute of Technology and Pace University. I’ve spoken at Stanford’s Graduate school of Business and written for the Columbia University‘s undergraduate magazine.
Ka-Ching! How to Ring Up More Sales is my latest book.
Kind words I’ve received
Laurel hit the nail right on the head. She targeted her presentation to our attendee’s needs by researching and exploring their businesses before hand. People left with ideas they could put to use right away.
Libby Dowd, Dance Retailer News Expo 2011
The Dallas Market Center’s buyers and retailers had nothing but kind words to say about Laurel Tielis’s presentation. She was informative, witty, and best of all, relatable to our audience. She provided our audience with great advice they can utilize when they return home to their retail stores. Laurel was a delight to work with and I look forward to working together again in the near future!
Emily Forsythe, Dallas Market Center
I enjoyed your seminar, bought the book and read it immediately. It offered good advise and practical examples. What I liked most about the book was it inspired me. Thank you many times for this. I wrote a “draft” press release that same day. Well, let me tell you it paid off right away.
Gladys Aleman, Puerto Rico Tourism
Laurel is the consummate professional: knowledgeable, witty and wise. She was the perfect addition to our recent expert panel at the San Francisco International Gift Fair.
David Perry, Publicity for SFIGF
You gave another excellent program appreciated by all the attendees.
Jackie Gold, Assistant Chief Librarian, The New York Science, Industry and Business Library
I cannot tell you how much your class meant to me. I walked away feeling that I have an action plan and information I need to get started with it. How many times can you spend an hour with someone and get this much information. Thank you so much.
Kristina Wolf, Kristina Wolf Design
The success of the (Diving Equipment Manufacturers Association) conference program was phenomenal and you were a significant part in that.
Laurie Cipriano, CMP, Director of Conferences, NTP
You helped to make our Women In Imaging meeting effective and enjoyable. I haven’t stopped thinking about how to give you more exposure with all of the PMA vendors and members. I truly feel that our entire industry can use your information. Thanks again for a wonderful presentation.
Fran Herman, VP, Ella Print, Chair, WII, PMA
It was a great session! You presented “real” information based on experience and packaged in a way that made it understandable and implementable.Thanks again for your thoughts and a very passionate presentation.
Harry D. Loyle, President and CEO, MOTO Franchise Corporation
We attended your seminar at the Dallas Market and wanted to thank you so much for sharing and inspiring us. We can’t wait to use your wonderful suggestions.
Sherry Millien/Dawn Marschhausen, Interiors of Distinction
The seminar was great; I actually have Twitter and blogging on my to-do list, which is a good thing.
Ed Honesto, Master Tractor
I really enjoyed attending your seminars. I knew nothing about marketing before your talks, but you provided me with a lot of useful information that will help me with my notary/loan signing business. I am going to use your newsletter approach and my mind is whirling with all the new things I’ll be doing.
Diane Sugarman
I thoroughly enjoyed reading your book. I thought it was fun to read and very informative. The sample press kit materials and lists of ideas were great. I am going to give one to a friend of mine who is opening a boutique. Great work!
Marilyn Yu Li, Plutonium Clothing
Thank you so much for writing the book. It’s an excellent resource. I’ll keep it in my library for future reference and I’m sure I’ll go to to it for ideas regarding all our PR needs.
Eliza Balabram, Program Director, LDC of East New York
Copyright © 2010 Laurel Tielis
